Smoke Gets in Your Eyes
Zusammenfassung
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Smoke Gets in Your Eyes by Michael Thibodeau
With more than 300 examples of cigarette pack designs, this is an exploration of how designers have used words, pictures and eye-catching graphic design to make smoking irresistible. Complementing the striking images is a text that examines the changing ways in which specific cigarette brands have been promoted over the years. What factors distinguish a successful brand from a flop? Why did the industry market both uptown and downtown brands simultaneously? What makes certain symbols popular across far-flung national boundaries - Tiger cigarettes, for example, pop up from Latin America to Indonesia. And how has the packaging contributed to the fact that cigarettes are still consumed with fervour by people all around the world, regardless of class, culture and the well-known health risks?| SKU | Nicht verfügbar |
| ISBN 13 | 9780789206404 |
| ISBN 10 | 0789206404 |
| Titel | Smoke Gets in Your Eyes |
| Autor | Michael Thibodeau |
| Buchzustand | Nicht verfügbar |
| Verlag | Abbeville Press Inc.,U.S. |
| Erscheinungsjahr | 2000-09-01 |
| Seitenanzahl | 144 |
| Hinweis auf dem Einband | Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden. |
| Hinweis | Nicht verfügbar |