Stakeholder Marketing by David Harris

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Stakeholder Marketing by David Harris

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Teil der Cim Coursebook-Serie

Zusammenfassung

Offers companions to the Chartered Institute of Marketing (CIM) professional marketing qualifications. This title includes chapters that feature case studies, study tips and activities to test your learning and understanding. It offers online materials that support students and tutors at various stages.

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Stakeholder Marketing by David Harris

Offers companions to the Chartered Institute of Marketing (CIM) professional marketing qualifications. This title includes chapters that feature case studies, study tips and activities to test your learning and understanding. It offers online materials that support students and tutors at various stages.

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By David Harris, CIMA Examiner; and Neil Botten, CIMA Examiner
SKU Nicht verfügbar
ISBN 13 9780750689663
ISBN 10 0750689668
Titel Stakeholder Marketing
Autor Neil Botten
Serie Cim Coursebook
Buchzustand Nicht verfügbar
Bindungsart Paperback
Verlag Taylor And Francis
Erscheinungsjahr 2008-08-12
Seitenanzahl 240
Hinweis auf dem Einband Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden.
Hinweis Nicht verfügbar