Towards the Third Modernity
Zusammenfassung
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Towards the Third Modernity by Alain De Vulpian
Social, political and cultural changes like these go on around us at relentless speed and we struggle to make sense of them. At last, "Towards The Third Modernity" sets out the results of in-depth field research spanning the last 60 years and looking forward to changes that are still on the horizon. Drawing on a mass of interviews, field research, life histories, opinion polls, surveys and social observation conducted across Western Europe and North America since the early 1950s, the author plots the passage of what he calls the First and Second Modernities. On page after page, his observations help us to make sense of changes that we have all seen in our lifetimes.
Alain de Vulpian is a French sociologist and political scientist with more than 50 years' experience in research and analysis of societal change. In 1954, he founded Comfrenca, a team of anthropologists, which developed nuanced techniques for evaluating consumer choice and behavioural change. He has written numerous articles and co-authored several books and has been a consultant for various leading companies, including Royal Dutch Shell, L'Oreal, Fiat, Renault, Fiat, Volvo, Nestle and Credit Lyonnais.
| SKU | Nicht verfügbar |
| ISBN 13 | 9780955008191 |
| ISBN 10 | 0955008190 |
| Titel | Towards the Third Modernity |
| Autor | Alain De Vulpian |
| Buchzustand | Nicht verfügbar |
| Bindungsart | Paperback |
| Verlag | Triarchy Press |
| Erscheinungsjahr | 2008-05-28 |
| Seitenanzahl | 304 |
| Hinweis auf dem Einband | Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden. |
| Hinweis | Nicht verfügbar |