{"product_id":"trade-marks-and-brands-book-lionel-bently-9780521889650","title":"Trade Marks and Brands","description":"Developments in trade marks law have called into question a variety of basic features, as well as bolder extensions, of legal protection. Other disciplines can help us think about fundamental issues such as: what is a trade mark? What does it do? What should be the scope of its protection? This volume assembles essays examining trade marks and brands from a multiplicity of fields: from business history, marketing, linguistics, legal history, philosophy, sociology and geography. Each chapter pairs lawyers' and non-lawyers' perspectives, so that each commentator addresses and critiques his or her counterpart's analysis. The perspectives of non-legal fields are intended to enrich legal academics' and practitioners' reflections about trade marks, and to expose lawyers, judges and policy-makers to ideas, concepts and methods that could prove to be of particular importance in the development of positive law.","brand":"WoB","offers":[{"title":"GB \/ LIKE_NEW \/ INTERNAL","offer_id":49551839002897,"sku":"GOR013709898","price":39.0,"currency_code":"CHF","in_stock":false},{"title":"GB \/ NEW \/ INGRAM","offer_id":52131076964625,"sku":"NLS9780521889650","price":0.0,"currency_code":"CHF","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":52735474368785,"sku":"NIN9780521889650","price":0.0,"currency_code":"CHF","in_stock":false},{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":52996658397457,"sku":"GOR014687234","price":8.5,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0521889650.jpg?v=1751008361","url":"https:\/\/www.worldofbooks.com\/de-ch\/products\/trade-marks-and-brands-buch-lionel-bently-9780521889650","provider":"World of Books ","version":"1.0","type":"link"}