BDMA Desk Reference by Sandra Carter

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BDMA Desk Reference by Sandra Carter

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Zusammenfassung

A collection of ideas, information and advice combining the expertise of many of the authorities in direct marketing. It includes a section on legislation affecting the industry and contains appendices of useful direct marketing addresses and details of the BDMA Code of Practice.

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BDMA Desk Reference by Sandra Carter

The "BDMA Direct Marketing Desk Reference" is a comprehensive compendium of the essentials of direct marketing. It is a collection of ideas, information and advice combining the expertise of many of the leading authorities in direct marketing today. It includes a fully-up-to-date section on legislation affecting the direct marketing industry and contains appendices of useful direct marketing addresses and details of the BDMA Direct Marketing Code of Practice.

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SKU Nicht verfügbar
ISBN 13 9780077074869
ISBN 10 0077074866
Titel BDMA Desk Reference
Autor Sandra Carter
Buchzustand Nicht verfügbar
Bindungsart Paperback
Verlag McGraw-Hill Education - Europe
Erscheinungsjahr 1991-08-01
Seitenanzahl 304
Hinweis auf dem Einband Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden.
Hinweis Nicht verfügbar