Behind Media: Advertising Cased by Catherine Chambers

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Behind Media: Advertising Cased by Catherine Chambers

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Teil der Behind Media-Serie

Zusammenfassung

This title considers the popular medium of advertising, and explores how examples of the medium are made, from concept to finished product. It gives an insight into finance, the key people, procedures and processes, how the product is manufactured, and the public's role in its success.

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Behind Media: Advertising Cased by Catherine Chambers

Fact boxes of key figures; Profiles boxes; Technical tips and 'on the job' panels; Technology boxes; Full glossary and index; This new series considers a popular medium and explores how an example of that medium is made, from concept through to finished product. The books give an insight into finance, the key people, procedures and processes, how the product is manufactured, and the public's role in its success.

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Catherine Chambers was born in Adelaide, Australia, and was brought up in the UK. She has written about 120 books for children and young adults on all kinds of subjects, including history, biographies, science and the arts.
SKU Nicht verfügbar
ISBN 13 9780431114507
ISBN 10 0431114501
Titel Behind Media: Advertising Cased
Autor Catherine Chambers
Serie Behind Media
Buchzustand Nicht verfügbar
Bindungsart Hardback
Verlag Capstone Global Library Ltd
Erscheinungsjahr 2001-08-02
Seitenanzahl 48
Hinweis auf dem Einband Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden.