Competitive Strategy by Michael E Porter

Competitive Strategy by Michael E Porter

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Zusammenfassung

Michael Porter's "Competitive Strategy" addresses major questions of vital concern to managers, and presents a comprehensive set of analytical techniques for understanding a business and the behaviour of its competitors.

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Competitive Strategy by Michael E Porter

Michael Porter's "Competitive Strategy" addresses major questions of vital concern to managers, and presents a comprehensive set of analytical techniques for undestanding a business and the behaviour of its competitors. Step-by-step, Porter provides the techniques and tools managers need to successfully conduct an industry and competitor analysis. Beginning with a comprehensive set of tools and techniques for analyzing any industry and any array of competitors, the book moves on to examine competitive strategies for fragmented industries, emerging industries, maturing industries, declining industries and global industries. The final section of the book provides analytical techniques for making the important strategic decisions that confront firms - vertical integration, major capacity expansion, divestment and entry into new businesses. This book is designed to enable managers to anticipate and prepare for - rather than simply react to - sudden competitor moves, new entries into their business, and shifts in industry structure, as well as to take forceful positive action to improve a company's position through tested competitive strategies.
Dr. Marilyn M.E. Porter - affectionately known as The Soul Shifter - is the CEO of The Soul INpowerment Group, Inc. (formerly, M.E. Unlimited, LLC) a conglomerate of organizations which houses her ministries: The Soul Restoration Center, Motivational Outreach Ministers and Mentors and The Pink Pulpit International, as well as various nonprofits that serve and support the areas in which her own life has been effected by: GirlFight - focused on teaching elementary school girls how to resolve conflict with our violence in word or deed, Resilience ROCKS! - For survivors of childhood sexual abuse and My 3 Daughters - support for abortion recovery. Dr. Porter deems herself Spiritual Life Consultant and Adviser as well as a personal development mentor, with a God given knack for creative business solutions. A graduate of The University of Maryland, and the recipient of and Honorary Doctorate in Ministry - for her diligent work in building and equipping ministries throughout the U.S, this woman of God is equipped to serve, support, empower and encourage her clients and audiences with a wealth of both academic knowledge and spiritual grounding. Having endured, 2 divorces, several miscarriages, childhood rape, the rejection of her natural father, and many other abuses in her life, she stands to serve the world as a soul healer - having learned for herself that if your soul is broken, the very foundation to every other possibility is jeopardized. So, in world of big bold promises, Dr. Porter makes only 1 - I will always speak to your soul. Visit her website: www.marilyneporter.com Follow her on social media: www.facebook.com/IamMEPorter
SKU Nicht verfügbar
ISBN 13 9780029253601
ISBN 10 0029253608
Titel Competitive Strategy
Autor Michael E Porter
Buchzustand Nicht verfügbar
Bindungsart Hardback
Verlag Simon & Schuster
Erscheinungsjahr 1980-10-01
Seitenanzahl 398
Hinweis auf dem Einband Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden.
Hinweis Nicht verfügbar