The Dynamics of Political Communication
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The Dynamics of Political Communication by Richard M Perloff
What impact do news and political advertising have on us? How do candidates use media to persuade us as voters? Are we informed adequately about political issues? Do twenty-first-century political communications measure up to democratic ideals? The Dynamics of Political Communication: Media and Politics in a Digital Age, Second Edition explores these issues and guides us through current political communication theories and beliefs by detailing the fluid landscape of political communication and offering us an engaging introduction to the field and a thorough tour of the discipline. Author Richard Perloff examines essential concepts in this arena, such as agenda-setting, agenda-building, framing, political socialization, and issues of bias that are part of campaign news. Designed to provide an understanding and appreciation of the principles involved in political communication along with methods of research and hypothesis-testing, each chapter includes materials that challenge us by encouraging reflection on controversial matters. Inside this Second Edition you’ll find: Expanded discussion of conceptual problems, communication complexities, and key issues in the field. New examples, concepts, and studies reflecting current political communication scholarship. The integration of technology throughout the text, reflecting its pervasive role in the political spectrum. Accompanied by an updated companion website with resources for students and instructors, The Dynamics of Political Communication prepares you to survey the political landscape with a more critical eye, and encourages a greater understanding of the challenges and occurrences presented in this constantly evolving field."Somehow, Perloff has managed to make it look easy yet againIn Dynamics of Political Communication, he offers a reflection on our field that is entertaining and accessible, yet simultaneously firmly rooted in the latest political communication research from around the globe. Students will enjoy learning about the most important concepts from our field today –through colorful anecdote, self-reflective questions, and references to everything from House of Cards and Saturday Night Live to Anthony Weiner’s sexting scandals. What’s not to like?"
-Dannagal G. Young, Associate Professor of Communication and Researcher with the Center for Political Communication. University of Delaware
"Rick Perloff has a firm grasp on theory and research in the area of political communication and provides a masterful treatment of this key aspect of contemporary society. The competing visions of Hillary Clinton and Donald Trump as they fought for the Oval Office in 2016 sharply underline why it is vital to understand political communication."
-William L. Benoit, Professor of Communication Studies, Ohio University.
"I highly recommend this well organized, comprehensive, accessible, theoretically-driven introduction to political communication."
-Dr. Kathleen Hall Jamieson, University of Pennsylvania
"In Richard Perloff’s The Dynamics of Political Communication we had one of the very best political communication textbooks – a volume well-grounded in relevant theory and conversant with the wide-ranging research findings that inform our understanding of politics and communication. His second edition updates our knowledge of the rapidly changing political communication landscape while preserving the substantial strengths of his original work. This book will help our students become more informed – and hopefully more engaged – citizens."
-Mitchell S. McKinney, Director, Political Communication Institute, University of Missouri
| SKU | Nicht verfügbar |
| ISBN 13 | 9781138651647 |
| ISBN 10 | 1138651648 |
| Titel | The Dynamics of Political Communication |
| Autor | Richard M Perloff |
| Buchzustand | Nicht verfügbar |
| Verlag | Taylor & Francis Ltd |
| Erscheinungsjahr | 2017-10-19 |
| Seitenanzahl | 500 |
| Hinweis auf dem Einband | Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden. |
| Hinweis | Nicht verfügbar |