The End of Membership as We Know It by Sarah Sladek

  •
1 1

The End of Membership as We Know It by Sarah Sladek

Checking stock...
Checking stock...
Proud to be B-Corp

Our business meets the highest standards of verified social and environmental performance, public transparency and legal accountability to balance profit and purpose. In short, we care about people and the planet.

The feel-good place to buy books
  • Free delivery in the UK
  • Supporting authors with AuthorSHARE
  • 100% recyclable packaging
  • B Corp - kinder to people and planet
  • Buy-back with World of Books - Sell Your Books

The End of Membership as We Know It by Sarah Sladek

How new membership models can help associations survive and thrive in today's evolving environment

The era when associations could count on members joining and renewing, even with a relatively unchanging menu of membership benefits, has passed. No, membership is not dead, argues author Sarah Sladek. But associations do need to change their thinking and their models. In The End of Membership As We Know It: Building the Fortune-Flipping, Must-Have Association of the Next Century, Sladek offers practical, proven ways that associations can respond to changes affecting participation such as the generational shifts in the workforce, social changes, and technology-eased access to content and community.

The End of Membership As We Know It explains:

  • How niche the new competitive advantage is
  • Why organizational culture has an enormous impact on recruitment and retention
  • What emerging member-prospects value and want
  • Why and how to focus on member ROI instead of program ROI
  • How to craft and deliver compelling benefits rather than features
  • How to extend your reach
  • Which emerging models are taking root and showing promise

Providing numerous real-world examples along with specific guidance, The End of Membership As We Know It is a must-have guide for moving your membership model into the future.

You might also like

Sarah L. Sladek's expertise has been featured in national media and she has keynoted more than 100 events throughout the United States and Canada. Backed by years of experience and supported by solid research, she remains committed to helping organizations engage every generation to thrive and prosper in the new economy.
SKU Nicht verfügbar
ISBN 13 9780880343435
ISBN 10 0880343435
Titel The End of Membership as We Know It
Autor Sarah Sladek
Buchzustand Nicht verfügbar
Bindungsart Hardback
Verlag Association Management Press,U.S.
Erscheinungsjahr 2011-12-30
Seitenanzahl 128
Hinweis auf dem Einband Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden.
Hinweis Nicht verfügbar