Forming the Future by Jack O'toole

Forming the Future by Jack O'toole

The first complete account of the outstanding success behind the Saturn Corporation. What was the real purpose behind General Motor's decision to design a new product that could compete in a market controlled by the Japanese? This remarkable success story written by one of the ninety-nine founders of Saturn describes how a new and innovative auto maker was conceived during one of the most difficult periods in the history of the American auto industry. Jack O'Toole as a leading representative of the United Auto Workers union tells a remarkable story on how management and union adopted a competitive model that ultimately produced a quality automobile. Throughout this book the author describes how change can transform impossible dreams into reality. The reader is not only exposed to these lessons but how leadership is determined in a competitive environment. This unique account is a daring look at a true American success story. It is long overdue yet this is only the beginning.

SKU	Nicht verfügbar
ISBN 13	9781557868367
ISBN 10	1557868360
Titel	Forming the Future
Autor	Jack O'toole
Buchzustand	Nicht verfügbar
Verlag	John Wiley and Sons Ltd
Erscheinungsjahr	1996-10-31
Seitenanzahl	192
Hinweis auf dem Einband	Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden.