From Dental Floss To Guitar Strings by John Spencer Jr

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From Dental Floss To Guitar Strings by John Spencer Jr

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From Dental Floss To Guitar Strings by John Spencer Jr

FROM DENTAL FLOSS TO GUITAR STRINGS

SUCCESSFUL GRASSROOTS PRODUCT LAUNCHES

Part 1 is a memoir and features the author's stories of leading the successful launch of GLIDE(R) Floss and ELIXIR(R) Guitar Strings.

Part 2 is a fresh look at critical lessons learned in launching products. Lessons include framing the product value statement, creating a strategic plan, determining the right price, high-impact grassroots marketing, leadership and teams, and understanding the important numbers.

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SKU Nicht verfügbar
ISBN 13 9781647197063
ISBN 10 1647197066
Titel From Dental Floss To Guitar Strings
Autor John Spencer Jr
Buchzustand Nicht verfügbar
Bindungsart Paperback
Verlag Booklocker.com
Erscheinungsjahr 2021-08-25
Seitenanzahl 274
Hinweis auf dem Einband Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden.