Generating Buy-in by Mark S Walton

Generating Buy-in by Mark S Walton

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Zusammenfassung

Business success depends not only on visionary ideas but also on the ability to get employees, investors, potential partners, and customers to "buy-in" to those ideas. This work presents the language of leadership used by the most influential leaders in business, politics, and other arenas.

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Generating Buy-in by Mark S Walton

Business success depends not only on visionary ideas but also on the ability to get employees, investors, potential partners, and customers to "buy-in" to those ideas. This work presents the language of leadership used by the most influential leaders in business, politics, and other arenas.

Mark S. Walton is CEO of the Center for Leadership Communication, based in Chapel Hill, North Carolina. For more than a decade he was CNN's Chief White House and Senior Correspondent, becoming one of the most visible and respected journalists in network news. He is the recipient of numerous honors, including the prestigious Peabody Award. Walton also teaches at the University of North Carolina's business school and is Professor of Leadership in the U.S. Navy's Advanced Management program.

SKU Nicht verfügbar
ISBN 13 9780814407882
ISBN 10 0814407889
Titel Generating Buy-in
Autor Mark S Walton
Buchzustand Nicht verfügbar
Bindungsart Hardback
Verlag Amacom
Erscheinungsjahr 2003-07-25
Seitenanzahl 128
Hinweis auf dem Einband Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden.
Hinweis Nicht verfügbar