Leading Product Development by Steven C Wheelwright

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Leading Product Development by Steven C Wheelwright

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Zusammenfassung

The authors address the importance of the general manager's role in leading product-development efforts - at the functional, business unit, group and corporate levels. They provide case studies that show the importance of strong leadership in the planning and framing of individual projects.

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Leading Product Development by Steven C Wheelwright

The authors address the importance of the general manager's role in leading product-development efforts - at the functional, business unit, group and corporate levels. They provide case studies that show the importance of strong leadership in the planning and framing of individual projects.

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SKU Nicht verfügbar
ISBN 13 9780029344651
ISBN 10 0029344654
Titel Leading Product Development
Autor Steven C Wheelwright
Buchzustand Nicht verfügbar
Bindungsart Hardback
Verlag Simon & Schuster Ltd
Erscheinungsjahr 1995-02-06
Seitenanzahl 200
Hinweis auf dem Einband Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden.
Hinweis Nicht verfügbar