Market Ownership by William A Sherden

Market Ownership by William A Sherden

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Zusammenfassung

This practical guide helps companies take the steps necessary to gain market ownership. Readers can learn how to redefine the way in which their companies do business, know their market better, focus resources on maximizing customer value and ensure customer satisfaction.

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Market Ownership by William A Sherden

Becoming a preferred supplier within a defined market gives a company enormous advantages over the competition in retaining customers and in the profitability of its operations. This practical guide helps companies take the steps necessary to gain market ownership. Readers should learn how to redefine the way in which their companies do business, know their market better, focus resources on maximizing customer value and ensure customer satisfaction. The book provides a blueprint to help them: build a high degree of trust among existing and prospective customers; improve long-term competitive sustainability and performance; and integrate the quantitative and strategic goals of the company to include both financial and quality objectives.
SKU Nicht verfügbar
ISBN 13 9780814402580
ISBN 10 0814402585
Titel Market Ownership
Autor William A Sherden
Buchzustand Nicht verfügbar
Verlag Amacom
Erscheinungsjahr 1994-11-10
Seitenanzahl 272
Hinweis auf dem Einband Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden.
Hinweis Nicht verfügbar