Product Design and Development by Karl Ulrich

Product Design and Development by Karl Ulrich

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Zusammenfassung

Treating such contemporary design and development issues as identifying customer needs, design for manufacturing, prototyping, and industrial design, this book presents a set of product development techniques aimed at bringing together the marketing, design, and manufacturing functions of the enterprise.

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Product Design and Development by Karl Ulrich

Treating such contemporary design and development issues as identifying customer needs, design for manufacturing, prototyping, and industrial design, Product Design and Development by Ulrich and Eppinger presents in a clear and detailed way a set of product development techniques aimed at bringing together the marketing, design, and manufacturing functions of the enterprise. The integrative methods in the book facilitate problem solving and decision making among people with different disciplinary perspectives, reflecting the current industry toward designing and developing products in cross-functional teams.
Karl Ulrich (Philadelphia, PA) is a faculty member at the Wharton School of Business, University of Pennsylvania. Steven Eppinger (Cambridge, MA) teaches at the Alfred P. Sloan School of Management at MIT.
SKU Nicht verfügbar
ISBN 13 9780073101422
ISBN 10 0073101427
Titel Product Design and Development
Autor Karl Ulrich
Buchzustand Nicht verfügbar
Bindungsart Hardback
Verlag McGraw-Hill Education - Europe
Erscheinungsjahr 2007-08-16
Seitenanzahl 384
Hinweis auf dem Einband Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden.