Public Relations by Jacquie L'etang

Public Relations by Jacquie L'etang

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Zusammenfassung

This book is an overview of the large numbers of areas in which public relations has an element or influence around the world. The authors are well known scholars and their contributions are an excellent summary of contemporary debates and problems.

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Public Relations by Jacquie L'etang

This new text for students and practitioners in public relations has been built on the acclaimed Critical Perspectives in Public Relations, also edited by Jacquie L'Etang and Magda Pieczka, which is no longer in print. Many of the liveliest minds on the public relations scene have contributed fresh ideas and diverse perspectives: their locations on the margins, either geographically or intellectually, or both, allowed them to present a variety of compelling critiques. Contributors from Germany, Sweden, Spain, and Scotland join those from New Zealand and Australia in providing historical and political perspectives. Topics such as propaganda, religion, publics, expertise, transparency, and discourse are tackled in new and imaginative ways. The book challenges conventions but also provides essential empirical detail and careful argument. Practical relevance is also present through interdisciplinary discussion of public relations problems in sport, health, science, tourism, and documentary film. This important volume will stimulate debate about the boundaries, definitions, functions, and effects of public relations.

"Public Relations: Critical Debates and Contemporary Practice is impressively comprehenssive and incisive.." --PsycCRITIQUES

SKU Nicht verfügbar
ISBN 13 9780805846188
ISBN 10 0805846182
Titel Public Relations
Autor Jacquie L'etang
Buchzustand Nicht verfügbar
Bindungsart Paperback
Verlag Taylor & Francis Inc
Erscheinungsjahr 2006-02-24
Seitenanzahl 528
Hinweis auf dem Einband Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden.
Hinweis Nicht verfügbar