The Smart Advertising Book by Dan White

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The Smart Advertising Book by Dan White

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Zusammenfassung

This book offers guidance to company leaders, marketers and entrepreneurs in delivering effective advertising.

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The Smart Advertising Book by Dan White

Brands today have a bewildering array of ways to communicate with their target audience. To succeed, brand owners need to know how to identify the best combination of media and how to create effective content. A lot of advertising is ill-chosen and poorly executed; understanding how to harness its potential provides strong competitive advantage. This book offers guidance to company leaders, marketers and entrepreneurs in delivering effective advertising. It presents a summary of all the latest evidence and thinking about successful advertising in a clear, accessible way with inspiring examples and the author’s trademark frameworks, analogies and hand-drawn illustrations.

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SKU Nicht verfügbar
ISBN 13 9781915951182
ISBN 10 1915951186
Titel The Smart Advertising Book
Autor Dan White
Buchzustand Nicht verfügbar
Bindungsart Paperback
Verlag LID Publishing
Erscheinungsjahr 2024-05-16
Seitenanzahl 160
Hinweis auf dem Einband Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden.
Hinweis Nicht verfügbar