Social Cognition by Ziva Kunda

Social Cognition by Ziva Kunda

Ziva Kunda provides a comprehensive and accessible survey of research and theory about social cognition at a level appropriate for undergraduate and graduate students, as well as researchers in the field.How do we make sense of other people and of ourselves? What do we know about the people we encounter in our daily lives and about the situations in which we encounter them, and how do we use this knowledge in our attempt to understand, predict, or recall their behavior? Are our social judgments fully determined by our social knowledge, or are they also influenced by our feelings and desires?Social cognition researchers look at how we make sense of other people and of ourselves. In this book Ziva Kunda provides a comprehensive and accessible survey of research and theory about social cognition at a level appropriate for undergraduate and graduate students, as well as researchers in the field.The first part of the book reviews basic processes in social cognition, including the representation of social concepts, rules of inference, memory, hot cognition driven by motivation or affect, and automatic processing. The second part reviews three basic topics in social cognition: group stereotypes, knowledge of other individuals, and the self. A final chapter revisits many of these issues from a cross-cultural perspective.

SKU	Nicht verfügbar
ISBN 13	9780262611435
ISBN 10	0262611430
Titel	Social Cognition
Autor	Ziva Kunda
Serie	A Bradford Book
Buchzustand	Nicht verfügbar
Bindungsart	Paperback
Verlag	MIT Press Ltd
Erscheinungsjahr	1999-06-11
Seitenanzahl	616
Hinweis auf dem Einband	Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden.
Hinweis	Nicht verfügbar