The Story Factor by Annette Simmons

The Story Factor by Annette Simmons

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Zusammenfassung

Using over 100 examples of effective storytelling drawn from the front lines of business and government, as well as myths, fables and parables from around the world, this book illustrates how story can be used to persuade, motivate and inspire in ways that facts, bullet points and directives can't.

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The Story Factor by Annette Simmons

Using over 100 examples of effective storytelling drawn from the front lines of business and government, as well as myths, fables and parables from around the world, this book illustrates how story can be used to persuade, motivate and inspire in ways that facts, bullet points and directives can't.

ANNETTE SIMMONS is the president of Group Process Consulting, a keynote speaker and experienced storyteller whose customers include NASA, the IRS, and Microsoft. She's written a number of books, including The Narrative Factor.

SKU Nicht verfügbar
ISBN 13 9780738206714
ISBN 10 0738206717
Titel The Story Factor
Autor Annette Simmons
Buchzustand Nicht verfügbar
Bindungsart Paperback
Verlag INGRAM PUBLISHER SERVICES US
Erscheinungsjahr 2002-06-05
Seitenanzahl 272
Hinweis auf dem Einband Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden.
Hinweis Nicht verfügbar