The UnNoticed Entrepreneur, Book 1 by Jim James

The UnNoticed Entrepreneur, Book 1 by Jim James

Classic and outside-the-box tactics for taking your company to the next level The UnNoticed Entrepreneur: Step Into the Spotlight gives you practical advice for drawing customers into your vision and rising above the rabble. Specifically, this book shows you how you can share the vision for your company, the why behind your product or service. If you can do that, customers will come. The secret? You already have everything you need to become famous in your market. You don’t need expensive ad agencies and faddish strategies. After all, you started your business, so you have the best understanding of what you're doing. This book shows you how to communicate your purpose creatively, simply, and authentically through telling your story, personalising your marketing, engaging with customers and prospects, and getting the attention of the right people in the right channels. If you’re passionate about creating value, making a difference, and benefitting others, this is the book for you. This collection of essays will give you ideas, help you make connections, and motivate you to put in the work you need to get noticed for all the good that you do. You’ll learn how to: Construct a unique story around your business and communicate that story through effective branding Stand out from the competition by creating more compelling marketing materials and reaching out in a more targeted way Generate buzz around your business with creative offerings like podcasts, media interviews, surveys, AI content, and more Rise to the top of your market by using marketing technology, leveraging digital platforms, and understanding today's marketing work This is the perfect book for business owners and budding entrepreneurs looking for no-nonsense advice on how to really get ahead. You've got the ambition, and The UnNoticed Entrepreneur can help you realize it.

James, Jim: - British born Jim James has built businesses from a suitcase on 3 continents over 25 years, all using public relations. His first brush with #gettingnoticed was at 18 when he jumped out of a plane in return for sponsorship and received expedition equipment in return for media publicity. He hasn't stopped this model of brand+business building ever since.Having grown up in Europe, Africa and America, Jim moved to Singapore in 1995 at the age of 28 to open EASTWEST Public Relations. Since 1995 he has served over 500 clients including some well known and some less well known brands including Philips, Nokia, and Blackberry. He has opened, and closed in some cases, offices in Singapore, China, India and the UK. In Singapore his Agency was awarded SME of the Year (2002) by the British Chamber of Commerce.Living in Beijing, China, between 2006 - 2019, Jim built the business importing and distributing Morgan Motor Company cars, was interim CEO of Lotus cars, importer of WAKE Drinks, Vice Chair of the Chamber of Commerce, founder and Chairman of the bi-annual British Business Awards, and Founder President of the Entrepreneurs Organization Beijing Chapter. In China Jim was awarded the Global Business Innovation Award - Foreign Entrepreneur in China in 2017 by Top Touch Publishing.Jim returned with his young family to the UK in June 2019, and still works with clients to ensure that they are able to get noticed for all that they do, and helps companies to enter the Asia market. He hosts The UnNoticed Entrepreneur, a podcast for entrepreneurs with tools and tips for public relations.

SKU	Nicht verfügbar
ISBN 13	9780857089571
ISBN 10	0857089579
Titel	The UnNoticed Entrepreneur, Book 1
Autor	Jim James
Buchzustand	Nicht verfügbar
Bindungsart	Paperback
Verlag	John Wiley and Sons Ltd
Erscheinungsjahr	2023-02-23
Seitenanzahl	368
Hinweis auf dem Einband	Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden.