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The Levity Effect By Adrian Gostick

The Levity Effect by Adrian Gostick

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Summary

The Levity Effect uses serious science to reveal the remarkable power of humor and fun in business. Science proves it?fun is good for business! Based on ten years of extensive research, the authors argue against business tradition to reveal the powerful bottom-line benefits of leading with levity.

The Levity Effect Summary

The Levity Effect: Why it Pays to Lighten Up by Adrian Gostick

The Levity Effect uses serious science to reveal the remarkable power of humor and fun in business. Science proves it?fun is good for business! Based on ten years of extensive research, the authors argue against business tradition to reveal the powerful bottom-line benefits of leading with levity. With interviews, exercises, and case studies, the book reveals how humor in the workplace will help you communicate messages, build camaraderie, and encourage creativity for a better workplace and bigger profits.

The Levity Effect Reviews

Gostick and Christopher are serious about levity and its impact on the bottom line, and have plenty of ideas for generating laughter. ( Personnel Today , Mon 17th March 2008) Why every company needs a fun strategy. ( Economist.com, Tuesday 15th April 2008)

About Adrian Gostick

Adrian Gostick is the author of the New York Times bestsellers The Invisible Employee and The Carrot Principle , as well as the BusinessWeek bestseller A Carrot a Day , The Integrity Advantage , and The 24-Carrot Manager . Scott Christopher is an author, speaker, and regular columnist for Workplace HR magazine. He is the author of the book Lighten Up , as well as a film and television actor.

Table of Contents

Acknowledgments. PART I: The Case for Levity. Chapter One: Levity Is a Funny Thing: If They're Busting a Gut, They'll Bust Their Butts. Chapter Two: Levity Effect-Communication: If They're Laughing, They're Listening. Chapter Three: Levity Effect-Innovation: With Comedy, There's Creativity. Chapter Four: Levity Effect-Respect: In You They Trust. Chapter Five: Levity Effect-Health: Good for What Ails You. Chapter Six: Levity Effect-Wealth: Laughing All the Way to the Bank. PART II: Getting Lighter. Chapter Seven: 142 Ways to Have Fun at Work: How to Bring the Levity Effect to Work. Chapter Eight: Overcoming Objections to Levity: So What if I'm a Brow Knitter? Chapter Nine: Levity for Life: Bringing Home the Fun. Conclusion. Your Levity IQ. Notes. About the Authors. Learn More at Levityeffect.com.

Additional information

NPB9780470195888
9780470195888
0470195886
The Levity Effect: Why it Pays to Lighten Up by Adrian Gostick
New
Hardback
John Wiley & Sons Inc
20080425
240
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Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
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