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Decision Analysis By Andrew Lang Golub

Decision Analysis
by Andrew Lang Golub

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A practical, non--calculus--based book on decision analysis for business and public policy. It includes a balanced presentation of quantitative and qualitative techniques, and integrates the use of a leading decision analysis software----DPL----throughout.
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Decision Analysis Summary

Decision Analysis: An Integrated Approach by Andrew Lang Golub

Decision analysis integrates insights and techniques from economics, probability, and cognitive psychology for the purpose of making good decisions. This book presents practical advice for decision making in all these contexts. It offers step--by--step procedures for defining the problem, identifying objectives, identifying alternatives, forecasting each alternativea s potential, comparing forecasts, and choosing the most favorable alternative. A student--friendly guide, it incorporates DPL decision support software and practical, balanced coverage.

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About Andrew Lang Golub

Andrew Lang Golub is the author of Decision Analysis: An Integrated Approach, published by Wiley.

Table of Contents

The Context of Decision Making. Problem Definition and Structuring. Identifying Objectives and Creating a Value Tree. Identifying Alternatives and Creativity. Forecasting and Subjective Assessment. Comparing Alternatives and Utility Theory. Selection and Sensitivity Analysis. Appendices. Index.

Additional information

Decision Analysis: An Integrated Approach by Andrew Lang Golub
Andrew Lang Golub
Used - Very Good
John Wiley & Sons Inc
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us.