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Creative Solutions By Anistasia Miller

Creative Solutions

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View the challenges faced when creating a logo. Look at 180 successful logos & get tips, read about the design process & learn more about creating a brand mark.

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Creative Solutions Summary


Creative Solutions: Logos: Making a Strong Mark by Anistasia Miller

Logos are among designers' most highly sought-after projects, but they are often one of the most difficult projects for a designer to nail. This book takes a look at those challenges-the logos that have truly pushed a designer's creativity and forced him or her to reach inside.

The authors examine 180 logos, making it easy for designers to take away insightful tips they can put to work immediately. The author tracks the life cycle of each logo from its challenge through the process to the final result. Scattered throughout the book are sidebars featuring 15 logos that were made over. The author talks about why the makeover was needed and, with the before and after logos side by side, discusses if the re-do was successful.

Color images throughout that show the logos from conceptual stages to final art make this book an at-a-glance reference for anyone-designer or entrepreneur-who wants to take an active role in the creation of his or her brand mark.

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About Anistasia Miller


Anistatia R Miller is creative director for Bratskeir & Company, a New York-based marketing and corporate communications agency. She and her husband/co-author Jared M. Brown are also contributing editors for Gotham, Hamptons, and LA Confidential magazines. Former contributing editors to Adobe Magazine, Miller and Brown authored the Rockport Books What Logos Do and How They Do It (1998), Design Sense: Graphic Design on Limited Budget (1998), Graphic Design Speak: A Visual Dictionary for Designers and Clients (1999), and Global Graphics: Symbols (2001).

Jared M. Brown, along with wife/co-author Anistatia R. Miller, is a contributing editor for Gotham, Hamptons, and LA Confidential magazines. Former contributing editors to Adobe Magazine, Miller and Brown authored the Rockport Books What Logos Do and How They Do It (1998), Design Sense: Graphic Design on Limited Budget (1998), Graphic Design Speak: A Visual Dictionary for Designers and Clients (1999), and Global Graphics: Symbols (2001).

Additional information

GOR005757755
Creative Solutions: Logos: Making a Strong Mark by Anistasia Miller
Anistasia Miller
Used - Very Good
Hardback
Rockport Publishers Inc.
2004-10-29
192
1592530788
9781592530786
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us.