Heritage Visitor Attractions: An Operations Management Perspective by Anna Leask
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Heritage Visitor Attractions
Summary
This text shows how to apply the principles of operations management to heritage visitor attractions such as museums and castles. There are sections on management, design, improvement, capacity and strategy, and case studies refer specifically to these subjects for attractions such as Leeds Castle.
Heritage Visitor Attractions Summary
Table of Contents
An overview; service operations management; concept development; interpretation and presentation; visitor management; the role of technology; job design and work organization; process and product interface; quality; productivity; matching supply and demanc; yield management; risk and environment; decision making; strategy and policy. Case studies: Ray's Farm; Thackray Medical Museum; Santa Trains at SRPs; Nuggett Hill; Leeds Castle; Coventry Museums.
Additional information
GOR002530538
9780304702923
0304702927
Heritage Visitor Attractions: An Operations Management Perspective by Anna Leask
Used - Very Good
Paperback
Cengage Learning EMEA
19990218
320
N/A
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