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Books by Al Ries

Al Ries and his daughter and business partner Laura Ries are two of the world's best-known marketing consultants, and their firm, Ries & Ries, works with many Fortune 500 companies. They are the authors of The 22 Immutable Laws of Branding and The Fall of Advertising and the Rise of PR, which was a Wall Street Journal and a BusinessWeek bestseller, and, most recently, The Origin of Brands. Al was recently named one of the Top 10 Business Gurus by the Marketing Executives Networking Group. Laura is a frequent television commentator and has appeared on the Fox News and Fox Business Channels, CNN, CNBC, PBS, ABC, CBS, and others. Their Web site (Ries.com) has some simple tests that will help you determine whether you are a left brainer or a right brainer.
The 22 Immutable Laws Of Marketing By Al Ries
The 22 Immutable Laws Of Marketingby Al Ries
Very Good
$16.49
inc. GST
Marketing Warfare: 20th Anniversary Edition By Al Ries
Marketing Warfare: 20th Anniversary Editionby Al Ries
Very Good
$29.99
inc. GST
Positioning: The Battle for Your Mind By Al Ries
Positioning: The Battle for Your Mindby Al Ries
Very Good
$17.49
inc. GST
The Fall of Advertising and the Rise of PR By Al Ries
The Fall of Advertising and the Rise of PRby Al Ries
Very Good
$13.69
inc. GST
Positioning By Al Ries
Positioningby Al Ries
Very Good
$73.99
inc. GST
The 22 Immutable Laws Of Branding By Al Ries
The 22 Immutable Laws Of Brandingby Al Ries
Very Good
$16.49
inc. GST
Marketing Warfare By Al Ries
Marketing Warfareby Al Ries
Very Good
$30.99
inc. GST
The Origin of Brands By Al Ries
The Origin of Brandsby Al Ries
Like New
$19.99
inc. GST
The 22 Immutable Laws of Branding By Al Ries
The 22 Immutable Laws of Brandingby Al Ries
Like New
$30.99
inc. GST
Focus By Al Ries
Focusby Al Ries
Very Good
$28.49
inc. GST
Bottom-up Marketing By Al Ries
Bottom-up Marketingby Al Ries
Very Good
$19.49
inc. GST
22 Immutable Laws of Marketing By Al Ries
22 Immutable Laws of Marketingby Al Ries
Very Good
$17.99
inc. GST
Horse Sense By Al Ries
Horse Senseby Al Ries
Very Good
$45.99
inc. GST
The 22 Immutable Laws of Marketing By Al Ries
The 22 Immutable Laws of Marketingby Al Ries
Very Good
$52.99
inc. GST
Focus Export Ed By Al Ries
Focus Export Edby Al Ries
Very Good
$28.99
inc. GST
The 22 Immutable Laws of Branding By Al Ries
The 22 Immutable Laws of Brandingby Al Ries
Very Good
$11.99
inc. GST
The Fall of Advertising & the Rise of PR By Al Ries
The Fall of Advertising & the Rise of PRby Al Ries
Like New
$17.19
inc. GST
The 22 Immutable Laws of Branding By Al Ries
The 22 Immutable Laws of Brandingby Al Ries
Very Good
$17.49
inc. GST
War in the Boardroom By Al Ries
War in the Boardroomby Al Ries
Very Good
$32.99
inc. GST
The 11 Immutable Laws of Branding By Al Ries
The 11 Immutable Laws of Brandingby Al Ries
Very Good
$15.49
inc. GST
Focus By Al Ries
Focusby Al Ries
Very Good
$13.99
inc. GST
Marketing Warfare By Al Ries
Marketing Warfareby Al Ries
Very Good
$22.99
inc. GST
THE LEAN STARTUP By AL RIES
THE LEAN STARTUPby AL RIES
Like New
$56.99
inc. GST
Focus By Ries Al
Focusby Al Ries
Very Good
$13.69
inc. GST
The 11 Immutable Laws of Internet Branding By Al Ries
The 11 Immutable Laws of Internet Brandingby Al Ries
Very Good
$17.49
inc. GST