Books by Alex Lightman

ALEX LIGHTMAN is cofounder and CEO of Charmed Technology (www.charmed.com), an MIT Media Lab spin-off. He is also a producer of the company's Brave New Unwired World wireless technology fashion show taking place at Internet World trade shows across the globe. A pioneer in Internet entertainment, Lightman has produced more than fifty Internet-related projects for a variety of clients, including Paramount Pictures, CNN, CNET, CKS, and Silicon Graphics. In addition to overseeing operations at Charmed Technology, Lightman has been a contributing editor to Red Herring magazine and IntellectualCapital.com. In 1999, Lightman was named "Up-and-Comer" by Forbes magazine and was recognized by Chief Executive magazine as one of ten "CEOs of the Future." In addition, Animation magazine has crowned him a "cyberguru." Lightman is a 1983 graduate of MIT. WILLIAM ROJAS is a director and founder of William Benton & Associates, Ltd., a Hong Kong-based business development and industry research consulting firm assisting companies in constructing business strategies in the IT/telecoms/Internet sectors. Over the last five years, Rojas has provided strategic, business development, market research, and systems engineering consulting services for a number of world-class firms, including Ascend/Lucent, Cisco, British Telecom, Hong Kong Land, NEC, Omron, Mitsubishi Corporation, the Japan Import Export Bank, and the National Bank of Ukraine. He is also a contributing senior telecoms analyst for the Economist Intelligence Unit, specializing in the Japanese telecommunications industry. Rojas has worked for a number of large firms, including General Electric, IBM, Reuters, and Nomura Research Institute.