James Heskett is Baker Foundation Professor, Emeritus at Harvard University's Business School. A leader in advancing management practice, he remains active at Harvard Business School; serves as a board member at Limited Brands; and consults with companies worldwide. Heskett has won the Council of Logistics Management's John Drury Sheahan Award; Sales and Marketing Executives International's Marketing Educator of the Year Award; and the American Marketing Association's Career Contributions to the Service Discipline Award. He is author and coauthor of several books, including Corporate Culture and Performance (with John P. Kotter); The Value Profit Chain (with W. Earl Sasser, Jr. and Leonard A Schlesinger); and The Ownership Quotient (with Sasser and Joe Wheeler).