Joe is a former England professional basketball player, with
over 10 years experience in fitness and health training and
coaching. Joe founded the Fitness Boutique in 2005 and has
trained a vast range of clients from competition-ready athletes
to busy mums wanting to shed baby weight. Joe and the Fitness
Boutique team are also retained by a number of celebrities,
international royalty and several leading film production
houses to ready film stars for major - and often demanding -
roles.