Books by Niall Cook

Niall Cook is advisor and co-founder of Sociagility (www.sociagility,com), a social business consultancy. He worked for 13 years at leading global PR agency Hill & Knowlton, first leading the UK digital practice and then as worldwide head of marketing technology. He pioneered the firm's use of social media including its blogging platform, Collective Conversation. Prior to joining Hill & Knowlton he held positions at the online currency beenz.com, Answerthink Consulting Group, UBS and Reed Elsevier. Niall is the author of Enterprise 2.0: How social software will change the future of work, which explores the application of social software inside organisations and was published by Gower in July 2008. He is also a trustee of East Anglia's Children's Hospices.