Paul Ormerod is an economist, author and entrepreneur. He is currently a Visiting Professor at University College, London (UCL), where he supervises graduate students in machine learning. Paul read economics at Cambridge and took an MPhil in economics at Oxford. He was elected a Fellow of the British Academy of Social Sciences in 2006, and in 2009 was awarded a DSc honoris causa by the University of Durham for `the distinction of your contribution to economics'. In addition to economic journals, he has published in journals such as Nature, Proceedings of the National Academy of Sciences, Proceedings of the Royal Society (B), and Evolution and Human Behavior. Paul has published four best-selling books on economics, Death of Economics, Butterfly Economics, Why Most Things Fail and Positive Linking. He has also written for the IEA on many occasions. He was a founder of the Henley Centre for Forecasting Ltd., which the management sold to Martin Sorrell's WPP Group in the 1990s.