Amazing Baby[trademark] flashcards are an ideal way for parents to help develop their child's vocabulary. Twenty-six key words are presented on these flashcards, and accompanied by strong, visual graphics and icons that baby will be able to identify. Once baby's vocabulary has developed, the parent is encouraged to use the cards to initiate conversation, using three key questions printed on the back of each card - such as 'What colour is the car?' or 'What sound does a cat make?'. It has four photographic flashcards to introduce more complex concepts such as 'happy' or 'sad', and six textured cards to add appeal and interest to the process of developing vocabulary.