The Zero Carbon Car

by Brian Long

The Zero Carbon Car examines the hundreds of ways in which car manufacturers are trying to reduce our carbon footprint, and the adaptation of the automotive industry to changing technology in a world where environmental issues are becoming ever more prevalent. The book's in-depth research into green car technology shows that manufacturers make concerted efforts, but sometimes also defeat the gains of their innovation.

Brian Long is a professional writer with more than sixty books to his name, almost exclusively dealing with motoring history. Brian is perhaps an unusual author for a title concerned with the automotive industry and environmental issues; he comes from an engineering background, has a love of motorsport and has owned several 'gas-guzzling' vehicles. In this book, he offers a refreshingly balanced perspective with a crucial underlying assumption - that cars are here to stay.