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Crisis Management in the Food and Drinks Industry By C. Doeg

Crisis Management in the Food and Drinks Industry
by C. Doeg

In Stock
$82.99
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The second volume in a new series, this book serves as a definitive guide on how a crisis should be dealt with in the food industry. It should be of interest to food companies: company directors, company secretaries, production managers, enforcement officers, PR officers, food marketing personnel.
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Crisis Management in the Food and Drinks Industry Summary


Crisis Management in the Food and Drinks Industry by C. Doeg

All businesses and industries have problems, some of which develop into crises. This text looks comprehensively at the management of communications in those situations in the food and drinks industry, but much of its information has a wider relevance. This volume deals with the general principles of crisis communications and takes into account current developments which have changed the face of crisis management forever. These include the global impact of satellite and cable television, the implications of rolling 24-hour news coverage and the growth of new forms of communications to speed the flow of information within organizations and responses to the media.

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Table of Contents


Preparing for the unthinkable. Your crisis management handbook. Communications. Trans-national sourcing of products. Essential practices and procedures. Case histories.

Additional information

GOR009675166
Crisis Management in the Food and Drinks Industry by C. Doeg
C. Doeg
Practical Approaches to Food Control & Food Quality Series
Used - Good
Hardback
Kluwer Academic Publishers Group
1994-10-31
192
0306467178
9780306467172
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us.