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The 30 Day MBA Colin Barrow

The 30 Day MBA By Colin Barrow

The 30 Day MBA by Colin Barrow

Reviews:
$18.99
Condition - Very Good
Out of stock
Very Good

Summary

The 30 Day MBA provides explanations, analysis, case studies and examples to give you all the relevant knowledge and skills that an MBA graduate possesses. Including links to free resources and information on how to calculate your break-even point, it gives you 90% of the value of an MBA at 0.0001% of the cost.

The 30 Day MBA Summary

The 30 Day MBA: Your Fast Track Guide to Business Success by Colin Barrow

Drawing on the twelve core disciplines of business, including business law, economics, marketing and finance, this third edition of the hugely successful The 30 Day MBA shows you to use key business concepts and tools to assess business decisions and implement strategy. Now with a new concept for each chapter - including crowdfunding, digital marketing, business incubators and the 80/20 principle - it also provides coverage of the key optional modules: Mergers and Acquisitions and International Business. New case studies include Volkswagen Group China, Google in China, IKEA, Meraki, Ocado, Ford, IBM and McDonalds among others. Including a range of free online resources that enable you to revise and test your knowledge, this bestselling classroom-free guide is brimming with models, international case studies and practical applications of key theories, placing MBA skills within reach of all professionals and students.

The 30 Day MBA Reviews

"The bottom line is: buy this book and save GBP100,000 on attending a two-year MBA programme. Every manager will gain useful insights from this book and it will no doubt fast-track less experienced managers' careers." -- Andrew Macy FCMI Professional Manager 20140101 "A great refresher and would also work as a primer for prospective students. Working through this book and tests should help you sound like an MBA and probably even pass for one!" Customer review "I've always had that niggling feeling that I'm missing some key concepts and ideas that could really help me. The book is simple and concise and covers everything in exactly the level of detail I need, to fill in those missing gaps." Customer review

About Colin Barrow

Colin Barrow has spent 15 years applying the principles and knowledge acquired through his own MBA to successfully running companies. He has lectured, researched and collaborated with colleagues in business schools in the UK, USA, Canada, Australia, the Far East and throughout Europe. Currently a visiting fellow at Cranfield University, he is also the author of The Business Plan Workbook, Financial Management for the Small Business as well as The 30 Day MBA in Business Finance, The 30 Day MBA in International Business and The 30 Day MBA in Marketing, all published by Kogan Page.

Table of Contents

    • 00: Introduction;
    • 01: Accounting;
    • 02: Finance;
    • 03: Marketing;
    • 04: Organizational behaviour;
    • 05: Business history;
    • 06: Business law;
    • 07: Economics;
    • 08: Entrepreneurship;
    • 09: Ethics and social responsibility;
    • 10: Operations management;
    • 11: Quantitative and qualitative research and analysis;
    • 12: Strategy

Additional information

GOR005433246
9780749469900
0749469900
The 30 Day MBA: Your Fast Track Guide to Business Success by Colin Barrow
Colin Barrow
Used - Very Good
Paperback
Kogan Page Ltd
2013-08-03
336
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - The 30 Day MBA