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Business Enterprise Handbook Colin Barrow

Business Enterprise Handbook By Colin Barrow

Business Enterprise Handbook by Colin Barrow


$22.49
Condition - Very Good
Only 1 left

Summary

There are over 22 million independently owned businesses in Europe and this book is for those entrepreneurs who want to grow and develop both their businesses and themselves. The authors present the results of their analysis of 15,000 firms to provide a practical management tool.

Business Enterprise Handbook Summary

Business Enterprise Handbook by Colin Barrow

There are over 22 million independently owned businesses in Europe and this book is for those entrepreneurs who want to grow and develop both their businesses and themselves. The authors present the results of their analysis of 15,000 firms to provide a management blueprint for significant growth and development. Subjects covered include market assessment, financial strategy, human resource systems, leadership, e-commerce and change management. The book aims to cover what people running SMEs and larger organizations need in terms of strategy, business, accounting and future planning.

About Colin Barrow

Following a career in business where he held senior staff and line positions, including that of managing director of a substantial manufacturing enterprise with multi -plant and multi-country operations he was Head of the Enterprise Group at Cranfield School of Management, a leading European Business School, for ten years. He has been a visiting professor in universities in the US, Europe and East Asia. For five years he was a non-executive director of a high tech venture capital fund, has sat on Government task forces and is now strategic advisor to a number of business owners. As well as his own books he currently writes freelance, ghost writing and 'Anglicising' books for American authors and lectures extensively on business topics. Robert Brown directed the Graduate Enterprise Programme at Cranfield School of Management, where he also led 3 MBA courses on entrepreneurship. He remains a Visiting Fellow at Cranfield, writing cases on business start-ups and growth. He is a three-time winner, with MBA Teams of the European Foundation for Management Development's Best Case on Entrepreneurship award. Liz Clarke is a visiting lecturer at Cranfield who teaches on the Business Growth Programme. The non-executive director of a high-technology business consultancy, she advises growing businesses both large and small.

Additional information

GOR001658780
9780749441005
0749441003
Business Enterprise Handbook by Colin Barrow
Used - Very Good
Paperback
Kogan Page Ltd
20031107
367
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - Business Enterprise Handbook