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Serious Creativity: Using the Power of Lateral Thinking to Create New Ideas By Edward De Bono

Serious Creativity: Using the Power of Lateral Thinking to Create New Ideas
by Edward De Bono

Creativity is becoming increasingly important for all businesses as competition intensifies because to act creatively is the best and cheapest way to get added value out of existing resources and assets. In this book, the author brings up-to-date the core concept of his book "Lateral Thinking".
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Additional information

Sku
GOR001287895
Title
Serious Creativity: Using the Power of Lateral Thinking to Create New Ideas
Author
Condition
Very Good
Binding type
Hardback
Publisher
HarperCollins Publishers
Year published
Number of pages
338
ISBN 10
0002551438
ISBN 13
9780002551434
Prizes
N/A
Cover note
Book picture is for illustrative purposes only, actual cover or edition may vary.
Note
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us.