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Must-Have By Geoffrey Miller

Must-Have
by Geoffrey Miller

In Stock
$15.49
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Combining this with the latest developments in evolutionary psychology, genetics and consumer research, he explains why we buy what we buy and how we can escape the excesses of twenty-first century consumerism.
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Must-Have Summary


Must-Have: The Hidden Instincts Behind Everything We Buy by Geoffrey Miller

Why do we buy? What is it that governs our choice of car? How does advertising really work? And what can the story of Aladdin teach us about today's world? In this brilliantly original, provocative and witty book, Geoffrey Miller - acclaimed author of The Mating Mind - takes us on a journey through the surreal wonderlands of marketing, advertising, and media to explore the hidden instincts behind our choices. Combining this with the latest developments in evolutionary psychology, genetics and consumer research, he explains why we buy what we buy and how we can escape the excesses of twenty-first century consumerism.

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Must-Have Reviews


"Frankly gripping" * The Times *
"Ingenious, and brilliantly argued" * Literary Review *
"One of the punchiest evolutionary psychologists now publishing ... a major work of subversion ... it couldn't be more timely" * Evening Standard *
"Intelligent, engaging, exasperating and funny" * New Scientist *
"Superb... Stimulating and full of wit" * Prospect *

About Geoffrey Miller


Geoffrey Miller studied at Columbia, Stanford, Sussex and Munich Universities and until recently was at University College, London. He now teaches at the University of New Mexico.

Additional information

GOR001972461
Must-Have: The Hidden Instincts Behind Everything We Buy by Geoffrey Miller
Geoffrey Miller
Used - Very Good
Paperback
Vintage Publishing
2010-08-05
384
0099437929
9780099437925
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us.