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A chilling, instructive, literate, compelling discussion of the staggering problems facing U.S. higher education and the management strategies required to cope with them. Washington Post George Keller's best seller allows us to understand how techniques of strategic management can help deal with future uncertainties and shows how a number of campuses have faced hard times creatively. Higher Education In a poll of 117 college presidents across the nation who were asked what books helped them with their jobs... the book most frequently cited was Academic Strategy. New York Times

George Keller was one of America's leading scholars of higher education, a noted strategic planner and consultant, and an award-winning writer and editor who worked as a faculty member, a college dean, and a presidential assistant. He was the author of Academic Strategy and Transforming a College, both also published by Johns Hopkins.