Free Shipping In Australia
Currency:
AUD $ AUD
Exploring Strategy By Gerry Johnson

Exploring Strategy
by Gerry Johnson

In Stock
$71.99
+10% GST
Revised edition of the authors' Exploring strategy, [2014]
Only 1 left

Exploring Strategy Summary


Exploring Strategy: Text and Cases by Gerry Johnson

With over one million copies sold worldwide, Exploring Strategy has long been the essential strategy text for managers of today and tomorrow. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises the big questions about organisations- how they grow, how they innovate and how they change.

Texts and Cases also provides a wealth of extra case studies written by experts in the subject to aid and enrich your understanding. Examples are taken from events and organisations as diverse as Glastonbury, Mondelez and Formula 1 racing.

Why buy from World of Books

Our excellent value books literally don't cost the earth
Free delivery in Australia
Read more here
Every used book bought is one saved from landfill

About Gerry Johnson


Gerry Johnson is Emeritus Professor of Strategic Management at Lancaster University School of Management, Richard Whittington is Professor of Strategic Management at the Said Business School, University of Oxford, Kevan Scholes is Emeritus Professor of Startegic Management and formerly Director of the Sheffield Business School, Duncan Angwin is Professor of Strategic Management at Lancaster University, Patrick Regner is Professor of Strategic Management at Stockholm School of Economics.

Table of Contents


Chapter 1: Introducing Strategy

Chapter 2: Macro Environmental Analysis

Chapter 3: Industry and Sector Analysis

Chapter 4: Resources and Capabilities

Chapter 5: Stakeholders and Governance

Chapter 6: History and Culture

Chapter 7: Business Strategy and models

Chapter 8: Corporate Strategy and Diversification

Chapter 9: International Strategy

Chapter 10: Entrepreneurship and Innovation

Chapter 11: Mergers, Acquisitions and Alliances

Chapter 12: Strategy in Action

Chapter 13: Strategy Development Processes

Chapter 14: Organizing and Strategy

Chapter 15: Leadership and Strategic Change

Chapter 16: The Practice of Strategy

Additional information

GOR008302740
Exploring Strategy: Text and Cases by Gerry Johnson
Gerry Johnson
Used - Very Good
Paperback
Pearson Education Limited
2017-01-04
828
1292145129
9781292145129
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us.