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Beyond Total Quality Management: Toward the Emerging Paradigm (McGraw-Hill International Editions: Management & Organization Series) by Gregory M. Bounds

Beyond Total Quality Management: Toward the Emerging Paradigm (McGraw-Hill International Editions: Management & Organization Series)
by Gregory M. Bounds

Comprised of conceptual chapters and case studies, this textbook is devoted to total quality management (TQM). While maintaining a customer value orientation throughout, the text addresses the spectrum of issues related to this field - from human resource management to customer value measurement.
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Beyond Total Quality Management: Toward the Emerging Paradigm Summary


Comprised of 12 conceptual chapters and a collection of chapter-length case studies, this textbook is devoted to total quality management (TQM). The conceptual chapters introduce students to the philosophies, methods and tools of this field, and suggest a new paradigm for managment where TQM will be seen as standard managmenet practice. Case studies on companies such as Toyota, Hewlett Packard and IBM exemplify the concepts in practice and give students a context for discussing the practical applicaitons of TQM. While maintaining a customer value orientation throughout, the text addresses the spectrum of issues related to this field - from human resource management and organizational culture to customer value measurement, coontinuous improvement, and statistical quality control. This approach is based on research and consistently reinforces the crucial link between TQM and business strategy. Conceptual chapters feature "Executive Messages" commissioned exclusively for this text from top-level managers at companies such as Xerox, Coca-Cola, and Apple Computers to educate the students about the new paradigm.

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Additional information

Sku
GOR000989874
Title
Beyond Total Quality Management: Toward the Emerging Paradigm (McGraw-Hill International Editions: Management & Organization Series)
Author
Condition
Very Good
Binding type
Paperback
Publisher
McGraw-Hill Education - Europe
Year published
Number of pages
832
ISBN 10
0071132384
ISBN 13
9780071132381
Prizes
N/A
Cover note
Book picture is for illustrative purposes only, actual cover or edition may vary.
Note
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us.