WorldOfBooks
Free Delivery In Australia
Currency:
AUD $ AUD
Christmas Delivery
We can no longer promise Christmas delivery, but we will post quickly to give it the best chance. Shipping is still free.
Mastering Global Business: your single source guide to becoming a master of global business: The Complete MBA Companion in Global Business (FT Mastering) By HEC Paris

Mastering Global Business: your single source guide to becoming a master of global business: The Complete MBA Companion in Global Business (FT Mastering)
by HEC Paris

Making sense of what the real issues are for globalization is a challenge in today's business world. Developing and sustaining a position as a global power-house is paramount. This book is a single source guide to the theories and practices underpinning this phenomenon: globalization.
Only 3 left

Add to Wishlist

Mastering Global Business: your single source guide to becoming a master of global business: The Complete MBA Companion in Global Business Summary


Globalization. The most over-used word in business. What does it actually mean for your company? How do you make sense of what the real issues are for global businesses? How can you make your business truly global?Global companies are local everywhere and foreign nowhere. Easy to say, but hard to do. Managers need to learn how to handle brands, technologies, information, finance and people, innovatively and on a global scale, without creating stifling bureaucracies. Here is your single source guide to becoming a master of global business. Featuring the brightest business minds on the biggest global business topics, including:Jacques Horovitz on global retailing, Jean-Pierre Jeannet on global strategy, Donald A Marchand on global IT, Sydney Finkelstein on cross-boarder M&A, Vijay Govindarajan and Anil K Gupta on turning global presence into global success, Alan Rugman on multi-national enterprises, James Brian Quinn on innovation, Jean-Pierre Lehmann on national politics and global business, Rory F Knight on global finance, Michel J Lebas on managing foreign subsidiaries, Bernard Garrette and Pierre Dussauge on strategic alliances, Jean-Paul Larcon on Central Europe, William A Fischer and Dominique V Turpin on China... What's inside:`[Companies] face the pressing need to develop a cadre of managers who can view the new opportunities according to a global mindset'Jean-Pierre Jeannet, p 31`Managers are not born global - they acquire global brains...'Vladimir Pucik, p 147`The days of sustained competitive advantage based on quality, competencies and entry barriers are over'Richard A D'Aveni, p 58`Companies are beginning to turn local corporate governance regimes to competitive advantage'Rory F Knight, p 254 `Global presence does not automatically ensure competitive advantage'Vijay Govindarajan & Anil K Gupta, p 42 MASTERING SERIESFinancial Times Mastering : World-class thinking from the frontiers of innovation. Based on the hugely popular Mastering inserts run by the FT newspaper, the Financial Times Mastering series covers every essential element of business. Each book brings readers the latest ideas and innovations in a key business area in a structured, comprehensive and highly accessible format. Featuring the brightest business minds on the biggest business topics, they are your single-source guides to cutting-edge thought leadership.

Why buy from World of Books

Our excellent value books literally don't cost the earth
Free delivery in Australia
Read more here
Every used book bought is one saved from landfill

Additional information

Sku
GOR001001052
Title
Mastering Global Business: your single source guide to becoming a master of global business: The Complete MBA Companion in Global Business (FT Mastering)
Author
Condition
Very Good
Binding type
Paperback
Publisher
Pearson Education Limited
Year published
Number of pages
384
ISBN 10
0273637061
ISBN 13
9780273637066
Prizes
N/A
Cover note
Book picture is for illustrative purposes only, actual cover or edition may vary.
Note
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us.