Free Shipping In Australia
The International Business Environment By Ian Brooks

The International Business Environment
by Ian Brooks

Out of Stock
inc. GST
A guide to understanding the international business environment, this title also provides a fundamental building block for the study of corporate strategy, a subject which is included at more advanced levels of the business curriculum.
Only 0 left

The International Business Environment Summary

The International Business Environment by Ian Brooks

The International Business Environment is a thoroughly revised and re-orientated edition of the successful text entitled The Business Environment by the same author team. Responding to demand for a more global perspective, the book offers broad and discursive coverage of the external international environment that organisations face. It addresses the key issues and institutions within the economic, political and legal frameworks, as well as the impacts of social and cultural, technological and ecological developments. Maintaining a strong business focus throughout, the book offers valuable pedagogical support, notably in the provision of a bank of long cases at the back of the book which give substantial illustration of the concepts in practice. Regular mini-cases, chapter summaries, references and further reading also aid students' learning. Further support is offered to both lecturers and students via its companion website

Why buy from World of Books

Our excellent value books literally don't cost the earth
Free delivery in Australia
Read more here
Every used book bought is one saved from landfill

Table of Contents

1. The International Business Environment 2. The Competitive Environment 3. The International Economic Environment 4. The Technological Environment 5. The Cultural Environment 6. The Ecological Environment 7. The International Political Environment 8. The International Legal Environment 9. Challenges and Changes Cases

Additional information

The International Business Environment by Ian Brooks
Ian Brooks
Used - Like New
Pearson Education Limited
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
The book has been read, but looks new. The book cover has no visible wear, and the dust jacket is included if applicable. No missing or damaged pages, no tears, possible very minimal creasing, no underlining or highlighting of text, and no writing in the margins.