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Edexcel Business for GCSE: Introduction to Economic Understanding By Ian Marcouse

Edexcel Business for GCSE: Introduction to Economic Understanding by Ian Marcouse

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Edexcel Business for GCSE: Introduction to Economic Understanding Summary

Edexcel Business for GCSE: Introduction to Economic Understanding by Ian Marcouse

This new textbook covers the Introduction to Economic Understanding option in the new series of Edexcel Business for GCSE textbooks, which have been developed and written by the experienced examiner, curriculum developer and bestselling author, Ian Marcouse.

Edexcel Business for GCSE: Introduction to Economic Understanding is written in a lively and accessible manner, will ensure that you will study the correct topics to the appropriate level, and will motivate and prepare you to achieve the best possible results.

Key features of the text include:
- Numerous activities and exercises for classroom and homework use
- Lots of real life case studies and examples
- Tips and questions to help prepare you for the exam

Edexcel Business for GCSE: Introduction to Economic Understanding Reviews

"The level is pitched right and because it's been written by teachers and 'tested' on students it is valuable as a teaching aid and support for learning. In fact, it is so well put together that it could even be seen as providing a teacher handbook of lessons from which to deliver the course... The textbook is undoubted value for money." * Teaching Business & Economics *

About Ian Marcouse

Ian Marcouse is a former Senior Examiner for a major awarding body and an experienced teacher. He is Founding Editor of Business Review magazine and his previous books include The Complete A-Z Business Studies Handbook, Edexcel Business for GCSE: Introduction to Small Business, and Business Studies for A Level.

Jonathan Brook is Head of Business Studies and Economics at Droitwich Spa High School.

Josephine Farmer is Assistant Headteacher at Central Technology College, Gloucester.

Table of Contents

Section 1 How can I start thinking like an economist? What trade-offs exist? 1. Scarcity 2. Value 3. Opportunity cost Does raising or lowering price always work? 4. Price sensitivity and substitutes 5. Increasing revenue Do all stakeholders have the same perspective? 6. Conflicting stakeholders Are there any hidden costs or benefits? 7. Positive and negative externalities How can success be measured? 8. Measuring success 9. Gaining competitive advantage What causes business failure? 10. Losing competiveness 11. The importance of cash flow Section 2 Risk or certainty? What problems does the economy face? 12. Changing demand 13. Inflation 14. Unemployment 15. Shocks! How important are exchange rates? 16. Exchange rates Can the government solve economic and social problems? 17. Interest rates 18. Government spending and taxation Section 3 Big or small? How do businesses grow? 19. Internal and external business growth Why do businesses grow? 20. The benefits and drawbacks of business growth Monopoly power: good or bad? 21. The benefits and drawbacks of monopoly Can big businesses be controlled? 22. Regulation 23. Pressure groups Section 4 Is growth good? What is growth? 24. Gross domestic product Does growth improve the standard of living? 25. Standard of living Can growth be bad? 26. The benefits and drawbacks of growth Can growth be sustainable? 27. Renewable resources 28. Responsible businesses What can governments do? 29. Government intervention Section 5 Is the world fair? Is everybody equal? 30. Absolute and relative poverty Can international trade help? 31. International trade and LEDCs 32. Trade restrictions 33. Single European Market 34. Multinational organisations Is there any other help? 35. International government 36. Charities and NGOs Index

Additional information

GOR003992140
Edexcel Business for GCSE: Introduction to Economic Understanding by Ian Marcouse
Used - Very Good
Paperback
Hodder Education
2010-04-30
160
1444107933
9781444107937
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - Edexcel Business for GCSE: Introduction to Economic Understanding