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The Business of Sport Management By John Beech

The Business of Sport Management by John Beech

Condition - Very Good
$24.99
5 in stock

Summary

Aimed at the students of sports management on programmes of leisure studies, sports studies and business studies, this book examines the sport management theories and practice within functional areas such as finance, human resource management and marketing. Including case studies and examples, it looks at the context of sport organisations.

The Business of Sport Management Summary

The Business of Sport Management by John Beech

The scale and importance of the lucrative sport industry demands quality business professionals. This ground-breaking new book equips the manager and future manager of sport organisations with the tools they need to deliver. The Business of Sport Management is ideal for students of sports management on programmes of leisure studies, sports studies and business studies. Written and contributed to by leading academics and practitioners in UK, Europe and Australia it is also of great interest to practitioners working in sport businesses.

Blending both theory and practice The Business of Sports Management looks at the distinctive context of sport organisations. It then looks at management theories and practice within the functional areas such as finance, human resource management and marketing. Finally it considers contemporary issues of importance such as sponsorship and endorsement, risk management and the media. Set in an international environment the authors have been careful to choose stimulating examples from a wide variety of sports.

The Business of Sport Management Reviews

"Eureka! A long overdue sports management publication which covers a wide range of issues and resists filling its pages with case studies from American sports that have little or no bearing outside the US."

"An impressive group of academics have produced one of the best sports management books so far. The book goes into great detail in a number of areas and is interspersed with humour to make otherwise dull subjects more entertaining. Readers are also challenged to give their interpretation of events."
Reviewer: Peter Miller, Soccer Consultant

Read what the experts have said about this book at:
http://www.im-reports.com/SM/IJSM/?type=current in the July edition of the International Journal of Sport Marketing and Sponsorship (Volumbe 6 number 1)

About John Beech

John Beech is the Head of Leisure, Sport and Tourism Management at Coventry Business School where he teaches on the MBA Sport Management and BA Sport Management programmes. His research interests are in the areas of internet sports marketing and sports business history.

Simon Chadwick lectures in Marketing at Leeds University Business School, where he is also a member of the Sport Management Research Group. He has published extensively in the areas of sport marketing and commercial strategy in sport, and has recently worked with the Institute of Football Management and Administration, the Premier League, English professional football clubs, and leading football shirt sponsors.

Table of Contents

Part I TheContext of Sport

1 Introduction

John Beech

Overview

The main focus of the book

The development of a sport as business

The development of professional sport and professional players

Key themes

Key topics and issues

Conclusion

Discussion questions

Guided reading

Recommended websites

Keywords

Bibliography

2 Governance and ethics in sport

Ian Henry and Ping-Chao Lee

Overview

Introduction

Systemic governance

Organisational governance and the ethics of governance

Political governance

Systemic, organisational and political governance and sports policy in the UK

Conclusion

Discussion questions

Guided reading

Recommended websites

Keywords

Bibliography

3 The role of the state in sport

Chris Parker and Alan Barnard

Overview

A historical overview of the UK

Only three influences?

Discussion question

Why is the State involved? A modern perspective

Discussion question

Funding

Sporting bodies and international sporting achievement

Sport in education

The future role of the State

Conclusion

Discussion questions

Guided reading

Recommended websites

Keywords

Bibliography

Part II Business functions applied to sport

4 Organisational behaviour in sport organisations

John Old

Overview

Organising and organisations

Types of organisation

Managing groups and teams

Communication

Organisational culture

Structure, behaviour, communications and culture - bringing them all together

Conclusion

Guided reading

Recommended websites

Keywords

Bibliography

5 Human resource management in sport

Terrence Wendell Brathwaite

Overview

The `impact of expectancy' and managing people in sport

Motivation as theory and praxis in HRM

Multiple intelligence and motivation in HRM

The sports HR manager as a Yenza strategist

Functions of the HRM matrix in sports

Conclusion

Discussion questions

Guided reading

Recommended websites

Keywords

Bibliography

6 Sport Marketing

Malcolm Sullivan

Overview

The nature of sport marketing

Sports customers

Operational sport marketing

Conclusion

Guided reading

Recommended websites

Keywords

Bibliography

7 Sport finance

Bill Gerrard

Overview

Introduction: the study of sports finance

Value in sports organisations

Measuring financial value

Evaluation financial performance

Interpretation of financial ratios

DCF analysis

Valuing sports businesses

Financial decisions in sports organisations

Sport and the stock market

Conclusion

Guided reading

Recommended websites

Keywords

Bibliography

8 Managing small and not-for-profit sport organisations

Cameron O'Beirne

Overview

Introduction

Issues for the sport SME

Developing a business strategy

Small-business life cycle

Building a competitive edge

Operational planning

Cash flow management

Section summary

Managing the not-for-profit sport organisation

Strategic issues for the not-for-profit sport organisation

Conclusion

Discussion questions

Guided reading

Recommended websites

Keywords

Bibliography

9 Strategy and environmental analysis in sport

Chris Parker

Overview

Understanding strategy

Vision

Discussion question

Identifying, understanding and analysing environments

PESTEL

Discussion question

Porter's forces

Core competencies

The neurological levels model

Stakeholder analysis

Life cycle analysis

VMOST

McKinsey's 7S's framework

SWOT analysis

The core skills of the sport management strategist

Conclusion

Discussion questions

Guided reading

Recommended websites

Keywords

Bibliography

10 Managing sport operations, quality and performance

Terri Byers

Overview

The nature of operations management

Service operations management

Customer satisfaction and quality

Performance measurements

The operational environment: sports industry business

Issues in operations management

Conclusion

Discussion questions

Guided reading

Recommended websites

Keywords

Bibliography

11 Information technology and management information systems in sport

Cameron O'Beirne and Susan Stoney

Overview

Introduction

Defining eBusiness

The key to eBusiness: the rise of the internet

Categorisation of information communication systems in sport business

Commercial sport

Sport educational, coaching and training information

Delivery of services in sport organisations

The impact of eBusiness and competitive strategy for the sport business

Changing technology and the sports eBusiness

Conclusion

Discussion questions

Guided reading

Recommended websites

Keywords

Bibliography

Part III Sport management issues

12 Sport and the law

Karen Bill

Overview

Introduction - what is sports law?

Law of tort and sport

Human Rights Act (1998)

Contract law and sport

Developing problem-solving skills

Sport contracts

Restraint of trade

Intellectual property rights

Professional practice - the sports lawyer

Sport dispute resolution

Conclusion

Legal research - case citations

Guided reading

Recommended websites

Keywords

Bibliography

13 Sport event and facility management

Dave Arthur

Overview

Event management

Event logistics

Facility management

Conclusion

Guided reading

Recommended websites

Keywords

Bibliography

14 Sport sponsorship and endorsements

Des Thwaites and Simon Chadwick

Overview

Introduction

Is sponsorship another form of advertising?

Growth and development

An effective framework for sponsorship management

Ambush marketing

Conclusion

Discussion questions

Guided reading

Recommended websites

Keywords

Bibliography

15 Sport broadcasting

Harry Arne Solberg

Overview

Introduction

The broadcasting of TV sport - some characteristics

The profitability of sports rights deals

Sports programmes as export goods

Collective versus individual sale of sports rights

The distribution of the TV revenues

The distribution of sports rights among the channels

The listed events regulation

Conclusion

Discussion questions

Guided reading

Recommended websites

Keywords

Bibliography

16 eManaging sport customers

Alan Tapp

Overview

Supporter management

Acquisition

The internet in sport

Sales promotions in sport

Conclusion

Discussion questions

Guided reading

Recommended websites

Keywords

Bibliography

17 Risk management in sport

Dominic Elliott

Overview

A crisis management approach

The scope of risk: identifying threats and hazards

Implementing risk strategies

stions

Guided reading

Recommended websites

Keywords

Bibliography

18 The sport betting industry

David Morris

Overview

The sports betting industry

Forms of sports betting

Betting markets

The future

Conclusion

Discussion questions

Guided reading

Recommended websites

Keywords

Bibliography

19 The future for sport businesses

Simon Chadwick

Overview

Introduction

Predicting the future

Sources of information

Emerging trends and challenges

Strategies and responses

Implications of the book

Conclusions

Discussion questions

Guided reading

Recommended websites

Keywords

Bibliography

Appendix 1: G14 clubs

Glossary

Index

Additional information

GOR002459844
9780273682684
0273682687
The Business of Sport Management by John Beech
Used - Very Good
Paperback
Pearson Education Limited
2004-03-18
528
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - The Business of Sport Management