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Economics and the Business Environment By John Sloman

Economics and the Business Environment by John Sloman

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Economics and the Business Environment Summary

Economics and the Business Environment by John Sloman

Economics and the Business Environment is unique in introducing the essential principles of microeconomics and macroeconomics and applying them to the world of business. Consideration is also given to wider, topical business issues, such as business strategy, corporate social responsibility, ethics and the state of the global environment in which we live today.

Table of Contents

Contents

Guided tour

Preface

Custom publishing

Acknowledgements

Part A Introduction

Chapter 1 Business and the economic environment

Part B Markets, demand and supply

Chapter 2 The workings of competitive markets

Chapter 3 Demand and the consumer

Chapter 4 Supply decisions in a perfectly competitive market

Part C The microeconomic environment of business

Chapter 5 Pricing and output decisions in imperfectly competitive markets

Chapter 6 Business growth and strategy

Chapter 7 Multinational corporations and business strategy in a global economy

Chapter 8 Labour and employment

Chapter 9 Government, the firm and the market

Part D The macroeconomic environment of business

Chapter 10 The economy and business activity

Chapter 11 National macroeconomic policy

Chapter 12 The global trading environment

Chapter 13 The global financial environment

Web appendix

Key ideas

Glossary

Index

Additional information

GOR011243916
9780273710370
0273710370
Economics and the Business Environment by John Sloman
Used - Like New
Paperback
Pearson Education Limited
2007-11-15
464
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
The book has been read, but looks new. The book cover has no visible wear, and the dust jacket is included if applicable. No missing or damaged pages, no tears, possible very minimal creasing, no underlining or highlighting of text, and no writing in the margins

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