• Free Shipping on all orders in Australia
  • Over 7 million books in stock
  • Proud to be B-Corp
  • We aim to be carbon neutral by 2022
  • Over 120,000 Trustpilot reviews
Item 1 of 0
Economics for Business By John Sloman

Economics for Business by John Sloman

Condition - Very Good
7 in stock


Provides coverage of microeconomic, macroeconomic and international economic issues for Business students. This book focuses on applying economic principles to the real world of business. It is ideal for students taking a first course in economics with a business perspective. It is accompanied by a Companion Website.

Economics for Business Summary

Economics for Business by John Sloman

The aim of this text is to make the intriguing subject of economics more accessible and relevant to those studying the subject as part of a business-related degree. The book covers all of the major principles of economics but its focus throughout is firmly on applying these economic principles to the real world of business. The 4th edition of this highly successful textbook has been thoroughly revised and updated to reflect current issues.

Table of Contents

Contents " "Preface" "Publisher's acknowledgements" "Guided tour" Part A: Business and economics 1. The business environment and business economics 2. Economics and the world of business 3. Business organisations Part B: Business and markets 4. The working of competitive markets 5. Business in a market environment Part C: Background to demand 6. Demand and the consumer 7. Demand and the firm 8. Product, marketing and advertising Part D: Background to supply 9. Costs of production 10. Revenue and profit Part E: Supply: short-run profit maximisation 11. Profit maximisation under perfect competition and monopoly 12. Profit maximisation under imperfect competition Part F: Supply: alternative strategies 13. An introduction to business strategy 14. Alternative theories of the firm 15. Growth strategy 16. The small-firm sector 17. Pricing strategy Part G: The firm in the factor market 18. Labour markets, wages and industrial relations 19. Investment and the employment of capital Part H: The relationship between government and business 20. Reasons for government intervention in the market 21. Government and the firm 22. Government and the market Part I: Business in the international environment 23. Globalisation and multinational business 24. International trade 25. Trading blocs Part J: The macroeconomic environment 26. The macroeconomic environment of business 27. The balance of payments and exchange rates 28. Money and interest rates 29. Business activity, employment and inflation Part K: Macroeconomic policy 30. Demand-side policy 31. Supply-side policy 32. International economic policy "Web appendix" "Key ideas" "Glossary" "Index"

Additional information

Economics for Business by John Sloman
Used - Very Good
Pearson Education Limited
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - Economics for Business