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Essential Economics for Business (formerly Economics and the Business Environment) By John Sloman

Essential Economics for Business (formerly Economics and the Business Environment)
by John Sloman

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Essential Economics for Business (formerly Economics and the Business Environment) Summary


Essential Economics for Business (formerly Economics and the Business Environment) by John Sloman

Long web copy

This new edition of Essential Economics for Business presents the core principles of microeconomics and macroeconomics applied to the world of business while also looking at wider, topical business issues, such as business strategy, corporate social responsibility, ethics and the state of the global environment in which we live.

Using up-to-date case studies the 5th edition examines everything from the impact of the financial crisis, to the effects of the Brexit vote in the UK, to popular distrust of globalisation, to the operation of specific businesses to illustrate how economic theory relates to real business issues.

Looking for economics in action? Search online for the Sloman Economics News Site, a blog that's updated several times a week with current affairs and topical stories, all linked to your textbook so you can explore the background to the issues more deeply.

Authors bio

John Sloman was Director of the Economics Network from its foundation in 1999 until 2012, and is now Visiting Fellow at the University of Bristol where the Network is based. John is also Visiting Professor at the University of the West of England, Bristol.

Elizabeth Jones is a Principal Teaching Fellow and the Dean of Students in the Economics Department at the University of Warwick. Elizabeth is also a Lecturer on economics courses for non-economists delivered to departments across the UK government.

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Table of Contents


1. Business and the economic environment

2. The working of competitive markets

3. Demand and the consumer

4. Supply decisions in a perfectly competitive market

5. Pricing and output decisions in imperfectly competitive markets

6. Business growth and strategy

7. Multinational corporations and business strategy in a global economy

8. Labour and employment

9. Government, the firm and the market

10. The economy and business activity

11. National macroeconomic policy

12. The global trading environment

13. The global financial environment

Additional information

GOR008963777
Essential Economics for Business (formerly Economics and the Business Environment) by John Sloman
John Sloman
Used - Very Good
Paperback
Pearson Education Limited
2017-02-14
384
1292151277
9781292151274
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us.