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Essential Economics for Business By John Sloman

Essential Economics for Business by John Sloman

Condition - Very Good
$117.99
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Essential Economics for Business Summary

Essential Economics for Business by John Sloman

This package containsSloman, Essential Economics for Business (formerly Economics and the Business Environment) 4th e and access to MyEconLab. Important information for students: You need both an access code and a course ID to access MyEconLab. Ask your lecturer before purchasing a MyLab product as you will need a course ID from them before you can gain access to the system. Essential Economics for Business presents the core principles of microeconomics and macroeconomics applied to the world of business while also looking at wider, topical business issues, such as business strategy, corporate social responsibility, ethics and the state of the global environment in which we live. Up-to-date case studies examine everything from the impact of the financial crisis to the operation of specific businesses to illustrate how economic theory relates to real business issues. Want to see economics in action? Search online for the Sloman Economics News Site - a blog that's updated several times a week with current affairs and topical stories ... all linked into your textbook so you can explore the background to the issues more deeply. This package includes MyEconLab, an online homework, tutorial, and assessment system designed with a single purpose in mind; to improve the results of all higher education students, one student at a time. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts. Find out more at www.MyEconLab.com.

Table of Contents

Guided tour Preface Publisher's acknowledgements Part A INTRODUCTION Chapter 1 Business and the economic environment Part B MARKETS, DEMAND AND SUPPLY Chapter 2 The working of competitive markets Chapter 3 Demand and the consumer Chapter 4 Supply decisions in a perfectly competitive market Part C THE MICROECONOMIC ENVIRONMENT OF BUSINESS Chapter 5 Pricing and output decisions in imperfectly competitive markets Chapter 6 Business growth and strategy Chapter 7 Multinational corporations and business strategy in a global economy Chapter 8 Labour and employment Chapter 9 Government, the firm and the market Part D THE MACROECONOMIC ENVIRONMENT OF BUSINESS Chapter 10 The economy and business activity Chapter 11 National macroeconomic policy Chapter 12 The global trading environment Chapter 13 The global financial environment Web appendix Key ideas Glossary Index

Additional information

GOR009188454
9781292063904
1292063904
Essential Economics for Business by John Sloman
Used - Very Good
Hardback
Pearson Education Limited
2014-03-25
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

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