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The Handmade Marketplace By Kari Chapin

The Handmade Marketplace

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Whether the product is beaded jewellery or felted slippers, illustrations or tote bags, this work helps crafters determine cost of goods, market competition, and the pros and cons of wholesale and retail sales. It explains the guidelines that craft fairs impose on exhibitors, the typical yearly calendar of shows, and how to start a new craft fair.

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The Handmade Marketplace Summary


The Handmade Marketplace: How to Sell Your Crafts Locally, Globally, and Online by Kari Chapin

First, determine the right price for every item, not too expensive and definitely not too cheap. Whether the product is beaded jewellery or felted slippers, illustrations or tote bags, author Kari Chapin helps crafters determine cost of goods, market competition, and the pros and cons of wholesale and retail sales. If the price is right, customers will buy. Then it's on to selling. The boom in indie craft fairs and sites such as Etsy ('Your place to buy & sell all things handmade') is providing artisans with an ever-expanding marketplace for handcrafted items. Chapin demystifies every venue. She explains the guidelines that craft fairs impose on exhibitors, the typical yearly calendar of shows, and how to start a new craft fair. For the crafter interested in online sales, there are tips on styling and propping crafts for photographs and technical explanations of how the most popular Web marketplaces run. Traditional brick and mortar consignment stores are still very good options for many crafters. Chapin explains how to approach shopkeepers and build strong relationships. Wrapping everything up with media advice and tips on how to get the word out, "The Hand-made Marketplace" is the sales and marketing bible that today's crafters need.

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About Kari Chapin


Kari Chapin has worked in marketing and publicity for a variety of arts and nonprofit organisations and managed a retail store featuring artisan goods. She lives in Massachusetts with her husband, two dogs, and one cat. Visit her at www.karichapin.com

Additional information

GOR006997767
The Handmade Marketplace: How to Sell Your Crafts Locally, Globally, and Online by Kari Chapin
Kari Chapin
Used - Like New
Paperback
Storey Publishing LLC
2010-02-04
218
1603424776
9781603424776
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us.