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Start It Up By Luke Johnson

Start It Up
by Luke Johnson

In Stock
$10.49
+10% GST
Compresses two decades of success to reveal the realities of running your own business and bust some key myths along the way. This title helps to learn how to find the right idea or buy someone else's; source capital from all sorts of places you never expected; get the best from everyone you meet on the way.
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Start It Up Summary


Start It Up: Why Running Your Own Business is Easier Than You Think by Luke Johnson

Luke Johnson is the man behind the growth of PizzaExpress and as a host of other leading brands; one of Britain's most successful entrepreneurs with an estimated personal fortune of GBP120 million. In Start It Up he compresses two decades of success to reveal the realities of running your own business and bust some key myths along the way. Learn how to find the right idea or buy someone else's; source capital from all sorts of places you never expected; get the best from everyone you meet on the way - chiefly yourself; and stay sane while you do it. Start It Up is that all-too-rare thing: a how-to book by someone who actually has.

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Start It Up Reviews


Just buy this book. A must-read for inspiring entrepreneurs, probably the best book available on the subject -- John McLaren * Management Today *
Brilliant. It's all here: the triumphs and disasters, the iron law of the business cycle and the timeless wisdom of those who've gone before him * Brent Hoberman, founder of lastminute.com *
Nine out of ten How-To books are a bore. This is the one out of ten. It's easy to read, with original ideas and useful advice for wannabe tycoons * Jeff Randall, Sky News presenter and Daily Telegraph columnist *
Independent, unorthodox, even bloody-minded - Johnson can be all of these and it's what makes him worth reading * Peter Bazalgette, Chairman, Endemol UK *
Luke Johnson knows a lot about an amazing range of business subjects and has thoughtful views about the controversial ones * Investors Chronicle *

About Luke Johnson


Luke Johnson is one of Britain's most successful entrepreneurs with an estimated personal fortune of GBP120 million. He is Chairman of Risk Capital Partners and The Royal Society of Arts, and a former Chairman of Channel 4 Television. He writes columns for the Financial Times and Management Today. In the 1990s he was Chairman of PizzaExpress, which he grew from 12 restaurants to over 250; he also founded the Strada pizzeria chain and owns Giraffe and Patisserie Valerie. He lives in London and is married with three children.

Additional information

GOR003222569
Start It Up: Why Running Your Own Business is Easier Than You Think by Luke Johnson
Luke Johnson
Used - Very Good
Paperback
Penguin Books Ltd
2011-09-01
256
0670919411
9780670919413
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us.